This year, DOVE Chocolate is giving mom a chance to “own the night” with her best friends by renting movie theaters across the country on the evening of Mother’s Day to allow moms to enjoy a COVID-friendly, private evening together. The movie tickets will be available on a first-come, first-serve basis beginning May 4 at 9 a.m. ET.  

“Staying connected with friends is crucial to a mother’s well-being and sense of self,” said Leslie Philipsen, Brand Director, DOVE Chocolate. “More than a year into the pandemic, moms are craving connection, particularly with friends they haven’t seen in months. As part of a company that prides itself on creating better moments and more smiles, we wanted to find a way to safely offer moms an opportunity to do just that. By taking care of all the small details on Mother’s Night, we hope moms across the country are able to relax, connect and enjoy a special night out.”

Only one entrant per theater will be eligible to register.  Upon registration, the winner will receive ten pre-paid tickets to share with friends for the rented-out theater experience on the evening of May 9.   

Dove Mother's Night

To make the experience even sweeter, moms who register for the private screenings will be treated to an assortment of the brand-new Deeper Dark Chocolate (70% Cacao) and Deepest Dark Chocolate (82% Cacao) PROMISES to enjoy with friends.  

To check participating theaters and showtimes for the private film screenings, visit this link